How to Create Captivating Video Content?

This is what I’ve been developing the past two years through creating professional videos. I have created more than 2000 edits with an average of 3 edits everyday. I have worked with teams as well as solo. I created videos for brand awareness for higher engagement as well as converting videos with strong calls to action. These are the secrets I always make sure a video has while I am creating it.

5 Tips to Create Captivating Videos

  1. One message, one video. Less is more when you want to get people’s attention. One message get it across in the clearest possible way.
  2. Grow the message from start to end. Make sure some change happens throughout the video.
  3. Know who is going to watch the video and give viewers a reason to continue watching.
  4. Present your strongest shots at the beginning. This will hook your viewers and they will continue watching hoping for another amazing shot.
  5. Sync the feeling of the shots with music that reflects the same feelings. The more accurate your sync the better the quality of your videos.
Red Hat Lady - Montréal Old Port

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